New
Balu AI version 2.0 is here
New
Balu AI version 2.0 is here
New
Balu AI version 2.0 is here
Your compass for AI search visibility.
Your compass for AI search visibility.
Your compass for AI search visibility.
Monitor, measure, and improve performance with key metrics such as Visibility, Ranking, and Perception.
Get started and track how your brand shows up in AI search.
Your most critical AI search indicators,
tracked and ready.
Your most critical AI search indicators,
tracked and ready.
Your most critical
AI search indicators,
tracked and ready.
Powering companies worldwide to win in AI search
Trusted by 1000+ marketing teams
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2.304 15.726 C 2.304 6.611 9.516 0 21.335 0 C 29.749 0 36.259 2.204 41.568 6.511 L 34.757 16.126 C 30.25 12.921 25.341 11.218 20.934 11.218 C 17.629 11.218 16.026 12.621 16.026 14.424 L 16.026 14.524 C 16.026 16.727 17.729 17.729 24.54 19.332 C 35.859 21.836 42.87 25.442 42.87 34.657 L 42.87 34.757 C 42.87 44.773 34.957 50.783 22.938 50.783 C 14.323 50.883 6.01 48.179 0 42.67" fill="rgb(32, 40, 76)" height="50.78311475409836px" id="o0S9ADBYb" transform="translate(139.228 0.2)" width="42.870163934426216px"/><path d="M 18.731 30.85 L 0 0 L 15.525 0 L 25.642 17.929 L 35.859 0 L 51.084 0 L 32.453 30.55 L 32.453 49.18 L 18.731 49.18 Z" fill="rgb(32, 40, 76)" height="49.1804918032787px" id="OU6meNg9_" transform="translate(215.252 1.002)" width="51.08360655737704px"/><path d="M 0 0 L 12.721 0 L 32.954 26.043 L 32.954 0 L 46.476 0 L 46.476 49.281 L 34.557 49.281 L 13.522 22.236 L 13.522 49.281 L 0 49.281 Z" fill="rgb(32, 40, 76)" height="49.28065573770492px" id="Aft1Fyz_L" 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AI search market is set for
explosive growth
The shift from search engines to AI assistants is creating powerful new pathways for brand visibility across leading models.
160 million
160 million
160 million
Daily active users
Daily active users
Daily active users
35 million
35 million
35 million
Daily active users
Daily active users
Daily active users
20,8 million
20,8 million
20,8 million
Daily active users
Daily active users
Daily active users
19 million
19 million
19 million
Daily active users
Daily active users
Daily active users
AI Search Console
AI Search Console
AI Search Console
Turn AI search insights into
new customers
Identify the prompts that matter, monitor your rankings, and act before your competitors do.
Build Your Prompt Playbook
Identify, organize, and refine the prompts that drive impact for your Balu AI strategy.
Build Your Prompt Playbook
Identify, organize, and refine the prompts that drive impact for your Balu AI strategy.
Build Your Prompt Playbook
Identify, organize, and refine the prompts that drive impact for your Balu AI strategy.
Track the Right Models
Stay ahead by monitoring rankings across the AI platforms that actually drive reach and visibility.
Track the Right Models
Stay ahead by monitoring rankings across the AI platforms that actually drive reach and visibility.
Track the Right Models
Stay ahead by monitoring rankings across the AI platforms that actually drive reach and visibility.
Focus on What Works
Use AI-recommended prompts to highlight your best growth opportunities.
Focus on What Works
Use AI-recommended prompts to highlight your best growth opportunities.
Focus on What Works
Use AI-recommended prompts to highlight your best growth opportunities.
Spot the Sources That Count
Uncover the citations influencing your presence and sharpen your GEO strategy with precision.
Spot the Sources That Count
Uncover the citations influencing your presence and sharpen your GEO strategy with precision.
Spot the Sources That Count
Uncover the citations influencing your presence and sharpen your GEO strategy with precision.
Benchmark the Competition
Discover how your brand stacks up against the rivals that matter most in your market.
Benchmark the Competition
Discover how your brand stacks up against the rivals that matter most in your market.
Benchmark the Competition
Discover how your brand stacks up against the rivals that matter most in your market.
Add Competitors
Get a clear view of your ranking against the players influencing your market.
Add Competitors
Get a clear view of your ranking against the players influencing your market.
Add Competitors
Get a clear view of your ranking against the players influencing your market.
Key features
Key features
Key features
AI Search Hub
Track performance, gain insights,
expand reach.
Smart Prompts
Create your Prompts
Run prompts across providers to see how you rank and track your visibility score over time.
Test prompts across all major AI platforms
Test prompts across all major AI platforms
Test prompts across all major AI platforms
Measure visibility scores and changes over time
Measure visibility scores and changes over time
Measure visibility scores and changes over time
Compare ranking positions for your brand
Compare ranking positions for your brand
Compare ranking positions for your brand
Discover which prompts drive the most exposure
Discover which prompts drive the most exposure
Discover which prompts drive the most exposure
AI Traffic
Identify AI traffic
Identify which AI models drive traffic and conversions, and tie outcomes back to pages and content.
Pinpoint which AI models generate the most clicks
Pinpoint which AI models generate the most clicks
Pinpoint which AI models generate the most clicks
Connect conversions to specific prompt answers
Connect conversions to specific prompt answers
Connect conversions to specific prompt answers
Attribute traffic directly to your brand’s content
Attribute traffic directly to your brand’s content
Attribute traffic directly to your brand’s content
Optimize pages based on traffic-driving models
Optimize pages based on traffic-driving models
Optimize pages based on traffic-driving models
Live Mentions
Track Mentions in Real Time
Monitor brand mentions in real time and see which pages are cited in prompt responses.
Detect every brand mention instantly
Detect every brand mention instantly
Detect every brand mention instantly
Spot competitors mentioned in the same responses
Spot competitors mentioned in the same responses
Spot competitors mentioned in the same responses
See which sources and pages get cited
See which sources and pages get cited
See which sources and pages get cited
Track mention volume trends over time
Track mention volume trends over time
Track mention volume trends over time
AI Traffic
Gain Citation Insights
See which sources shape your visibility and uncover the domains most frequently cited in AI responses.
Identify the top-cited domains driving your mentions
Identify the top-cited domains driving your mentions
Identify the top-cited domains driving your mentions
Track which sources LLMs rely on when referencing your brand
Track which sources LLMs rely on when referencing your brand
Track which sources LLMs rely on when referencing your brand
Discover where your visibility comes from across platforms
Discover where your visibility comes from across platforms
Discover where your visibility comes from across platforms
Benchmark against competitors’ citation profiles
Benchmark against competitors’ citation profiles
Benchmark against competitors’ citation profiles
Who is it for?
Who is it for?
Who is it for?
Balu AI is built for everyone,
But especially for…
Balu AI is built for everyone,
But especially for…
Startups
Kickstart growth with AI-powered insights that help you gain visibility and scale faster.
Startups
Kickstart growth with AI-powered insights that help you gain visibility and scale faster.
Startups
Kickstart growth with AI-powered insights that help you gain visibility and scale faster.
Agencies & Design Teams
Collaborate seamlessly and deliver measurable results by tracking brand performance across AI platforms.
Agencies & Design Teams
Collaborate seamlessly and deliver measurable results by tracking brand performance across AI platforms.
Agencies & Design Teams
Collaborate seamlessly and deliver measurable results by tracking brand performance across AI platforms.
Students
Learn the fundamentals of AI-driven discovery with simple, ready-to-use tools and dashboards.
Students
Learn the fundamentals of AI-driven discovery with simple, ready-to-use tools and dashboards.
Students
Learn the fundamentals of AI-driven discovery with simple, ready-to-use tools and dashboards.
Freelancers
Save time and impress clients by showing exactly how their brand appears in AI search.
Freelancers
Save time and impress clients by showing exactly how their brand appears in AI search.
Freelancers
Save time and impress clients by showing exactly how their brand appears in AI search.
Junior & Senior Marketers
Ensure brand consistency and uncover scalable opportunities with advanced GEO analytics.
Junior & Senior Marketers
Ensure brand consistency and uncover scalable opportunities with advanced GEO analytics.
Junior & Senior Marketers
Ensure brand consistency and uncover scalable opportunities with advanced GEO analytics.
Enterprises
Equip large teams with a powerful system that streamlines AI visibility tracking and competitive benchmarking.
Enterprises
Equip large teams with a powerful system that streamlines AI visibility tracking and competitive benchmarking.
Enterprises
Equip large teams with a powerful system that streamlines AI visibility tracking and competitive benchmarking.
Plans & Pricing
Plans & Pricing
Plans & Pricing
Made to Match
Pricing that adapts to your business.
Choose from tailored licenses that fits your business goals and timeline.
Starter
For early-stage teams ready to take their first steps in measuring and expanding their presence across AI search.
€79
per month
Incl. ChatGPT, Perplexity, and Gemini
Incl. ChatGPT, Perplexity, and Gemini
Incl. ChatGPT, Perplexity, and Gemini
Track up to 40 prompts
Track up to 40 prompts
Track up to 40 prompts
Daily tracking across all major AI models
Daily tracking across all major AI models
Daily tracking across all major AI models
Up to 3,600+ responses analyzed / month
Up to 3,600+ responses analyzed / month
Up to 3,600+ responses analyzed / month
Coverage in 1 country
Coverage in 1 country
Coverage in 1 country
Unlimited team members
Unlimited team members
Unlimited team members
Unlimited Workspaces
Unlimited Workspaces
Unlimited Workspaces
Email Support
Email Support
Email Support
Popular
Popular
Popular
Professional
For fast-moving companies that want deeper analytics, sharper insights, and accelerated visibility growth.
€189
per month
Incl. ChatGPT, Perplexity, and Gemini
Incl. ChatGPT, Perplexity, and Gemini
Incl. ChatGPT, Perplexity, and Gemini
Track up to 140 prompts
Track up to 140 prompts
Track up to 140 prompts
Daily tracking across all major AI models
Daily tracking across all major AI models
Daily tracking across all major AI models
Up to 12,600+ responses analyzed / month
Up to 12,600+ responses analyzed / month
Up to 12,600+ responses analyzed / month
Coverage in 10+ countries
Coverage in 10+ countries
Coverage in 10+ countries
Unlimited team members
Unlimited team members
Unlimited team members
Unlimited Workspaces
Unlimited Workspaces
Unlimited Workspaces
Email + Ticket Support
Email + Ticket Support
Email + Ticket Support
Enterprise
For large organizations that need advanced monitoring, tailored reporting, and enterprise-level control.
€399+
per month
Incl. ChatGPT, Perplexity, and Gemini
Incl. ChatGPT, Perplexity, and Gemini
Incl. ChatGPT, Perplexity, and Gemini
Track 400+ prompts
Track 400+ prompts
Track 400+ prompts
Daily tracking across all major AI models
Daily tracking across all major AI models
Daily tracking across all major AI models
27,000+ responses analyzed / month
27,000+ responses analyzed / month
27,000+ responses analyzed / month
Coverage in 10+ countries
Coverage in 10+ countries
Coverage in 10+ countries
Auto layout 5.0
Auto layout 5.0
Auto layout 5.0
Unlimited team members
Unlimited team members
Unlimited team members
Unlimited Workspaces
Unlimited Workspaces
Unlimited Workspaces
Dedicated account manager
Dedicated account manager
Dedicated account manager
*Add Claude, AI Mode, DeepSeek, Llama, Grok, and other leading LLMs as a paid add-on.
Testimonials
Testimonials
Testimonials
Built for Visibility,
Proven by Brands.
Built for Impact,
Proven by users
Our community doesn’t just measure – they win.
Here’s what they’re saying.
Our community isn’t just satisfied, it's thriving. Here’s what they are saying.
"With Balu, we significantly improved the visibility of our locations. We're now much easier to find – visibility increased by 60% and engagement has noticeably improved."
Elena Hanus
Head of Marketing
"We’re genuinely impressed by Balu! Thanks to their expertise, we’ve significantly enhanced our clients’ online presence. We’re extremely satisfied with the results and highly recommend Balu to anyone wanting to boost their digital visibility."
Alexander Ritter
Co-Founder & Partner
"GEO helped us uncover which prompts really matter. By optimizing them, we saw a 50% increase in brand mentions across AI platforms in just two months."
Meike Wella
Freelancer
"As a retailer with multiple locations, we were looking for an efficient way to optimize our online presence. Balu exceeded our expectations! The platform allows us to manage all our stores consistently, improve our visibility on key platforms, and boost customer loyalty."
Tobias Küttner
Head of E-Commerce
"With Balu, our brand started appearing in AI answers for the first time. Visibility grew by 70% — and now we’re part of the conversation when customers ask ChatGPT or Claude."
Nicole Thomas
Sr Product Designer
"Implementing Balu gave us a competitive edge. Our position in generative search improved by 3 ranks, and customers now discover us through AI assistants daily."
Armin Benz
Managing Director
"Balu helped us drastically improve the visibility of our locations. We’re now far easier to find – visibility is up 70%, and customer interaction has risen too. A truly fantastic tool!"
Felix Jansen
Head of Marketing
"Balu unlocked our visibility in AI search. Mentions increased 65%, and today our brand shows up where it truly matters."
Aneto Ariam Odili
Aneto Ariam Odili
"With GEO, our brand finally became visible in AI search. Mentions increased by 65%, and we’re now part of the answers customers actually see."
Darnell Brooks
Marketing Manager
"With Balu, we significantly improved the visibility of our locations. We're now much easier to find – visibility increased by 60% and engagement has noticeably improved."
Elena Hanus
Head of Marketing
"We’re genuinely impressed by Balu! Thanks to their expertise, we’ve significantly enhanced our clients’ online presence. We’re extremely satisfied with the results and highly recommend Balu to anyone wanting to boost their digital visibility."
Alexander Ritter
Co-Founder & Partner
"GEO helped us uncover which prompts really matter. By optimizing them, we saw a 50% increase in brand mentions across AI platforms in just two months."
Meike Wella
Freelancer
"As a retailer with multiple locations, we were looking for an efficient way to optimize our online presence. Balu exceeded our expectations! The platform allows us to manage all our stores consistently, improve our visibility on key platforms, and boost customer loyalty."
Tobias Küttner
Head of E-Commerce
"With Balu, our brand started appearing in AI answers for the first time. Visibility grew by 70% — and now we’re part of the conversation when customers ask ChatGPT or Claude."
Nicole Thomas
Sr Product Designer
"Implementing Balu gave us a competitive edge. Our position in generative search improved by 3 ranks, and customers now discover us through AI assistants daily."
Armin Benz
Managing Director
"Balu helped us drastically improve the visibility of our locations. We’re now far easier to find – visibility is up 70%, and customer interaction has risen too. A truly fantastic tool!"
Felix Jansen
Head of Marketing
"Balu unlocked our visibility in AI search. Mentions increased 65%, and today our brand shows up where it truly matters."
Aneto Ariam Odili
Aneto Ariam Odili
"With GEO, our brand finally became visible in AI search. Mentions increased by 65%, and we’re now part of the answers customers actually see."
Darnell Brooks
Marketing Manager
"With Balu, we significantly improved the visibility of our locations. We're now much easier to find – visibility increased by 60% and engagement has noticeably improved."
Elena Hanus
Head of Marketing
"We’re genuinely impressed by Balu! Thanks to their expertise, we’ve significantly enhanced our clients’ online presence. We’re extremely satisfied with the results and highly recommend Balu to anyone wanting to boost their digital visibility."
Alexander Ritter
Co-Founder & Partner
"GEO helped us uncover which prompts really matter. By optimizing them, we saw a 50% increase in brand mentions across AI platforms in just two months."
Meike Wella
Freelancer
"One of the things I love about Envision is how much thought clearly went into it. The details are just right. From typography to spacing to the tiniest icons. It makes my work feel more refined."
Simon Barrett
Ui/UX Designer
FAQs
FAQs
FAQs
Have questions?
We got answers.
We compiled a list of answers to address your most pressing questions about AI search and Balu AI.
We compiled a list of answers to address
your most pressing questions.
General
Pricing
Features
Support
Why do I need AI search tracking
Because users are shifting from Google to AI assistants. Balu AI shows exactly how your brand is discovered across ChatGPT, Claude, Gemini & more.
How quickly can I get started?
Setup takes just a few minutes. Add your prompts, choose competitors, and your first visibility data will appear within 24 hours.
Which AI models are supported?
We cover all major AI assistants including ChatGPT, Claude, Gemini, Perplexity, DeepSeek, Grok, and more as they emerge.
How do source citations work in detail?
Balu AI tracks both “used” (your content informed the AI’s answer) and “cited” (your URL is explicitly mentioned). You can view this at the domain or URL level, complete with citation frequency.
Do I need technical knowledge?
Not at all. Balu AI is built for marketers and brand managers — no coding required.
General
Pricing
Features
Support
Why do I need AI search tracking
Because users are shifting from Google to AI assistants. Balu AI shows exactly how your brand is discovered across ChatGPT, Claude, Gemini & more.
How quickly can I get started?
Setup takes just a few minutes. Add your prompts, choose competitors, and your first visibility data will appear within 24 hours.
Which AI models are supported?
We cover all major AI assistants including ChatGPT, Claude, Gemini, Perplexity, DeepSeek, Grok, and more as they emerge.
How do source citations work in detail?
Balu AI tracks both “used” (your content informed the AI’s answer) and “cited” (your URL is explicitly mentioned). You can view this at the domain or URL level, complete with citation frequency.
Do I need technical knowledge?
Not at all. Balu AI is built for marketers and brand managers — no coding required.
General
Pricing
Features
Support
Why do I need AI search tracking
Because users are shifting from Google to AI assistants. Balu AI shows exactly how your brand is discovered across ChatGPT, Claude, Gemini & more.
How quickly can I get started?
Setup takes just a few minutes. Add your prompts, choose competitors, and your first visibility data will appear within 24 hours.
Which AI models are supported?
We cover all major AI assistants including ChatGPT, Claude, Gemini, Perplexity, DeepSeek, Grok, and more as they emerge.
How do source citations work in detail?
Balu AI tracks both “used” (your content informed the AI’s answer) and “cited” (your URL is explicitly mentioned). You can view this at the domain or URL level, complete with citation frequency.
Do I need technical knowledge?
Not at all. Balu AI is built for marketers and brand managers — no coding required.
Can't find your answer?
Get in touch with us we are happy to assist you!
Get in touch with us we are
happy to assist you!